We help the world’s CHANGE MAKERS to amplify their identity, influence & impact.
We deliver workshops, speeches and consulting for innovative leaders, ambitious entrepreneurs, elite professionals and high-performers, helping you unlock your Younique Advantage™, so you can…
Stand out in your field.
Attract the right customers, clients, community & collaborators.
Lead your industry into the future.
Raise your price (as well as the value of your entire organisation)!
Worshops
TRAINING & FACILITATION
BRAND
Positioning, Profile & Personal Brand
COMMUNICATION
Pitch, Present & Persuade
PERFORMANCE
Personality, Psychology & Problem Solving
Learn more about our Workshops
Let’s be honest: if you’re the kind of person who should have your own Wikipedia page—a leader, a thinker, a high-performer, a consultant with more air miles than Dan’s prized aluminium Rimowa carry on, then personal branding isn’t a luxury… it’s a public service!
We work with the individuals and teams shaping the world we live in. We help them achieve clarity, cut through and connection.
Why? Because we want to ensure their ideas are discoverable, their influence scalable, and their impact enduring.
And the most critical step is in identifying your YOUNIQUE ADVANTAGE™ - a personal “Blue Ocean” where you can win… and where ONLY YOU could win!
Your personal brand takes you from optional—to the only option!
Trust is everything (and it’s in short supply). Without it, people won’t buy in — no matter what you’re selling.
Attention isn’t about being loud; it’s about being clear on why you matter.
Influence is power and it is earned when your actions align with your beliefs.
Reputation grows when people feel proud to stand beside you. You become a talent magnet!
Visibility isn’t vanity — it’s how people discover the difference you’re here to make.
Credentials may open doors, but credibility puts your name on them.
Logos don’t inspire loyalty; leaders who can communicate and engage around their purpose do.
Premium value (and pricing) comes when people see how you serve their values.
A strong identity builds resilience and positivity in times of uncertainty.
Legacy is the story others tell about you — but you get to write the script.
A little humble (or not so) brag about our founders.
Some of Dan & Kieran’s proudest achievements…
Directing the strategy and creative behind for the most successful new product launch in Australian history.
Developing the most extraordinary brand resurrection achieved anywhere in the world.
Serving as a Partners and a Faculty Members at Thought Leaders Business School/
Developing a graduate curriculum on The Business of Human Behaviour with the Schools of Psychology & Business at Western Sydney University.
Winning local and international awards for strategy, communication, creativity and marketing effectiveness.
Working with the UN and the Singapore government on strategies to reduce human trafficking in the region.
Developing leadership teams for multinational tech giants, engineering corporations, pharmaceutical businesses and professional services firms across multiple continents and cultures.
Performing stand-up comedy across 3 continents.
Being voted by Meetings & Conventions USA in “the top 20 keynote speakers to watch.”
Appearing as expert commentators on TV news programs, in newspapers, magazines and on radio programs & podcasts around the world including The Gruen Transfer and Channel 7’s Masters of Spin.
Co-authoring four books, about: Behavioural & Consumer Trends, Our Fundamental Human Drives, The Future of Skills, and Innovation.
Creating & Co-hosting “A show called BrandIn’” - for linkedIn in a collaboration with Mi-3 and Mo MacRae.
Drop us a line (or two) and let’s do something extraordinary together…
“I have now worked with Kieran Flanagan and Dan Gregory more than a dozen times over the last 10 years. Each time I have been impressed with their unique insights and have marvelled at the beautiful and relatable way they present their content. Naturally, I would highly recommend them to any entrepreneur looking to level-up their business.”
“They scored OFF THE CHARTS with my audience and delivered content that can transform your business.”
“Dan and Kieran’s ground breaking personal branding work doesn’t just make you laugh it makes you listen - the key to creating a movement not just a meme.”
“When I wanted help with my personal brand and for the launch of my book “Unwritten,” Kieran and Dan were my go-to team. They’ve also helped develop the next generation of entrepreneurs with me at The Entourage, running our marketing and brand training and innovation days multiple times. If you want practical, real-world advice that makes a significant difference to your bottom line, you need to work with Dan and Kieran.”
“The psychologsist and business person in me are in heaven.”
“Comedy relief from down under with a huge helping of #knowledge.”
“A highly engaging, entertaining and thought-provoking workshop around entrepreneurship, risk-taking and decision making within a highly regulated environment.”
“I learned a huge amount and the team feedback has been incredibly positive.”
“We’ve had amazing feedback - Very grateful!”
“A unique ability of entertaining an audience with humour while giving them a wide range of strategies that can make a significant difference to their bottom line.”
“Just mind-altering.”
“An extraordinary ability to solve highly complicated and political problems.”
“It’s like being able to see ‘The Matrix.’”
“The feedback from your presentation has been bombarding! Which is bloody awesome!”
“I cannot recommend Dan and Kieran highly enough after working with them intensely on my business strategy and mentorship program. They provided an “intervention” like approach to identify key growth enablers. They bounce off each other like ballroom dancers, with an approach that is bespoke, that “tacks and jibes” to cover the complete end to end business planning process - from Operations through to strategy and brand direction. Their vast experience, combined with access to endless business building toolkits, result in methodologies that cut through the “waffle” and identity changes that make an immediate difference. Both Kieran and Dan’s high intellect, big picture thinking and business smarts are equal to their genuine desire to see “David triumph over Goliath” above all else. Sometimes we all need a little slingshot in life. Dan and Kieran gave me that confidence whilst enjoying their creativity that sometimes left me laughing so much my stomach hurt. I feel honoured to have worked with them and feel excited for anyone that this dynamic duo feel is in need of their help.”
“Kieran and Dan are my absolute go-to team when it comes to all things branding, communication and marketing. They bring a unique and innovative perspective when it comes to amplifying your brand, your product or yourself.”
“As someone who works in the world of numbers and tax, topics like branding, target marketing, unique value proposition, etc. are unsurprisingly, a little foreign, and not natural to accounting professionals like myself. Via their trademark, laid back, personable workshops, my horizons were broadened, mind stimulated and business opportunities and clarity were brought to the fore. Long live the spirit of entrepreneurism and long live Kieran and Dan, the absolute definition of innovation and branding genius.”
“Best in the business.”
“Dan and Kieran are 2UP and play in the game of business. They have helped me in business and leadership, always prodding and poking, bringing me the clarity I need, to bring to the game of business. Especially when it comes to human behaviour, strategy, branding and entrepreneurship. They challenge my own thinking - because we all think we already know the answers - and help clear the ‘headstuff’ we accumulate on the journey. They always make me look good (as best they can) but can always point me in the right direction. I think that is priceless!”
“Dan and Kieran are two brilliant minds with unique and cutting edge insights able to guide and lift your brand to the very top. I’ve known Kieran Flanagan and Dan Gregory for many years and in all those years I’ve been very impressed by how beautiful and razor sharp they present their excellent and very helpful content. Dream Team Dan and Kieran played a big role in making my brand the ‘Warrior Mindset” a national success. I can’t recommend them highly enough to any entrepreneur looking to level-up their business and brand.”
“Rarely have I heard anybody articulate their thoughts with such clarity and vision. Their intelligence and insight provides a much greater understanding of how to engage your customers, your team and the community. I would whole heartedly recommend Dan and Kieran, you will never be disappointed.”
For speaking enquiries contact Lisa
+61 (0)425 254 213
speaking@tbr.news
For all other enquiries contact Kerryanne
+61 (0)478 374 402
info@TBR.news
The Behaviour Report™
PO Box 226
Broadway, NSW, 2007
AUSTRALIA
Copyright ©2025 The Impossible Institute.